This policy is effective July 1, 2013 and supersedes all previously published versions. This policy applies to all persons and/or businesses who visit our website as well as those who seek to obtain or do obtain a financial product or service from us. This policy will cover information we may collect about you during the course of our relationship as well as after the relationship has ended. Please note that we are not responsible for the collection, use or security of information by companies or organizations outside of us that may be linked to our site. We strongly encourage you to read the privacy policies of websites reached through the links from our website(s).
Visiting Our Website:
When you visit our website, we may receive certain standard information that your browser sends to every website you visit, such as your IP address, browser type and language, access times, and referring website addresses. This data does not identify you uniquely. You may visit our website and find out about our products and services, check our rates, and read more about us without giving us any additional information about yourself.
We are committed to continuous improvement of our website. We may use software tools and/or cookies” to gather information about site visitors’ browsing activities in order to target areas for improvement. A “cookie” is information sent from a website to a visitor’s computer while he or she is visiting the site. Information gathered may include date and time of visits, pages viewed, time spent at the site, browser types, Internet service provider, and the site visited just before and just after our site.
Our Collection and Retention of Personal Information About You:
Information regarding our customers is used solely in the legitimate conduct of our business, to deliver superior service and to design products and special offers that better meet our customers’ needs. Customer information will not be used, collected, or retained unless we have a legitimate business purpose to do so.
We will collect and retain personal information including, but not limited to, social security number, mailing address, email address, telephone and fax numbers, employment information, and demographic and customer identification, directly from you through requests for information, the application process, and value-added services that require personal contact with you.
We will also collect and retain financial information, data, and employment history about you from consumer reporting agencies.
Our Disclosure Of Your Personal Information:
We do not and will not provide or sell your personal information to any third party for independent use. Further, we will not disclose your personal information to external organizations unless (1) you request or authorize it; (2) the information is provided to help complete a transaction initiated by you; (3) the information is provided to a reputable credit bureau or similar information reporting agency; or (4) the disclosure otherwise is lawfully permitted or required.
We are required, for example, to share information about you and your products and services with us with parties named in a lawsuit or administrative action when we are served with a subpoena or court order. We also are required to share this information with federal or state regulatory authorities, such as banking examiners or the Internal Revenue Service, as authorized by federal or state law.
We contract with outside service providers to develop and maintain our transaction processing systems, prepare electronic communication, authorize credit card transactions, and provide other materials or services on our behalf. All third-party service providers working with or on behalf of us agree to safeguard our information about you and your products and services with us and must abide by applicable law. Whenever we hire other organizations to provide support services, we require them to conform to our privacy standards.
We occasionally enter into joint marketing agreements and/or promotions with third parties in order to attract new accounts and to add value to existing services. We reserve the right to share only the necessary information with these third parties to provide the value-added services, products, promotional bonus, and/or prizes. You may opt out of the disclosure of your personal information as described in this paragraph by notifying us in writing at the address below or by toll-free telephone at (866) 900-8949 . Doing so will result in your forfeiture of any related value-added service, product, or promotional bonus. We must receive your opt-out request in time to give us a reasonable opportunity to act on it before the third party requests or requires your information.
California and Vermont residents only: We will not share your nonpublic personal information with any nonaffiliated third parties except as permitted by law. You must opt-in to the disclosure of your personal information as described in the paragraph above by notifying us in writing at the address below if you wish to be eligible to receive such value-added services, products, promotional bonuses, and/or prizes.
Employee Access To Your Personal Information:
Because we take your privacy seriously we limit the availability of your information to our employees. Employees may only access your information for legitimate business purposes. Each employee has been made aware of his or her responsibilities to safeguard your personal information. We take appropriate disciplinary measures to enforce employee privacy responsibilities.
Security Procedures To Protect Information:
We maintain a strong security standard in order to help prevent against loss or unauthorized access to your personal information. Our website addresses our Security policy in greater detail.
Maintenance Of Accurate Information:
We have procedures to help assure that your financial information is accurate, current, and complete in accordance with commercial standards. We also have procedures to respond to your requests to correct inaccurate information in a timely manner. We make every attempt to keep customer files complete, up-to-date, and accurate. We encourage our customers to contact us immediately to correct any outdated or incorrect personal information. Customers may contact us with questions about or changes to their personal records in writing at: Southeast Financial, 131 Belle Forest Circle STE 210, Nashville, TN 37221.
Changes To This Policy: